The Warriors will compete in the 2009/10 Magners League and Heineken Cup this season with RESPONSE emblazoned on the new look home and away kits.
Glasgow Warriors Chairman, Charles Shaw, commented: “RESPONSE has already shown that it’s a very proactive partner and we are now entering an exciting relationship that will see both parties work together to raise the profile of our brands in this great city.”
RESPONSE Managing Director, Brian Bannatyne, added: “RESPONSE is the biggest private sector employer in Glasgow and it’s fitting that we are now associated with the Biggest Team in Glasgow, Glasgow Warriors.
“The fact that the Warriors represent the city of Glasgow is very appealing to us and we look forward to working with the team at Firhill as we look ahead to a new and exciting season.”
RESPONSE, a leading business process outsourcer, provides a wide range of customer contact management services on behalf of major blue chip brands. In addition, the company launched RESPONSE Credit Management, a dedicated credit management, trace and collection division, and after recently acquiring leading software company, Inisoft, the company has now established a software services division offering a range of proprietary technologies.